| Client | VIP Industries |
| Development Area | Varies |
| Status | Completed |
| Scope | Interior Design Project Management EPC |
Working closely with the branding team and product design team, a new retail identity was developed to promote the brand as global leaders in the travel production business. The design was further evolved to work across multiple retail formats and sizes to effectively display the full range of the brand. Through the use of subtle detailing, clear communication and imagery we can effectively resonate with the consumer. A carefully selected material palette reinforces the feeling of nature and innate desire to travel.